§ eDukan — Full Showcase
Every corner of your online store, in one place.
Built for ParamKhajana as a complete digital retail engine. This is the full tour. The storefront your customers shop on. The payments behind checkout. The automation that follows every order. And the 13-module dashboard you run it all from.

Storefront experience
What a customer sees and touches, from landing to checkout.
Dynamic merchandising
The storefront reshapes itself around what you sell. No fixed template.
- ✓Shop-by-occasion and category browsing
- ✓Auto-generated, SEO-ready product pages
- ✓Banners and promotions you control yourself
- ✓Trending products picked from real order data
Frictionless shopping
Fewer steps between browsing and paying. Fewer lost customers.
- ✓Cart survives closed tabs and device switches
- ✓Guest checkout — no forced sign-up
- ✓Mobile-first and fast, served from the edge
- ✓Search and filter across the full catalog
Two payment modes, the customer's choice
Customers pay how they like. You are not locked into one gateway.
Zero-commission UPI QR
- ▪Direct GPay / PhonePe / Paytm scan-to-pay
- ▪0% commission — you keep the full margin
- ▪Instant settlement to your account
- ▪No card fees passed on to the customer
Full card & wallet support
- ▪Credit/debit cards, netbanking, and wallets
- ▪Verified payment webhooks — no manual reconciliation
- ▪Failed captures retry automatically
- ▪Card details never touch your servers
Checkout as the customer sees it: scan the QR, pay ₹2,499, and the full amount settles instantly — the 2–3% gateway fee simply never happens.
Order automation, start to finish
Seven automatic messages across WhatsApp and email. Nobody types them by hand.
Placed
Payment captured. Customer notified instantly.
Confirmed
You confirm stock. Processing begins.
Packed
Marked packed — the customer gets an update.
Shipped
Tracking details go out the moment shipping is logged.
Delivered
Delivery closes the loop and asks for a review.
Example notification
“Your order #2481 has been shipped! Track it here: paramkhajana.com/track/2481 — eDukan”
Each stage of order #2481 fires its own WhatsApp update — the shipped message goes out the moment tracking is logged, and nobody typed it.
13-module command center
Your own team edits all of this. No developer needed.
Dashboard
Live sales, orders, and traffic on login.
Orders
Full order lifecycle, status changes, refunds.
Products
Add, edit, price, and stock — no code.
Categories
Restructure how the store is browsed, anytime.
Banners
Swap homepage promotions in minutes.
Users
Customer accounts and order history in one view.
Reviews
Moderate and publish reviews per product.
Trending
See and pin what's selling right now.
FAQs
Edit storefront FAQs without a deploy.
Templates
Control the wording of every automated message.
Logs
Full audit trail of actions and events.
Settings
Shipping, tax, and business details.
Live Notifier
Real-time alerts for orders and low stock.
Swapping a homepage banner from the Banners module — edited, previewed, and live in minutes without a developer.
Proof, not promises
Who this actually helps
A few real situations this engine fixes.
Orders come in WhatsApp DMs. Stock lives in a notebook. Every order is confirmed by hand.
→A real storefront and payment flow. Updates go out automatically. WhatsApp stays the relationship, not the checkout.
The site works fine all year. Then it buckles in the one week that matters — a festival sale.
→Built to hold up on your biggest day, not just an ordinary Tuesday.
Every price change or banner swap needs a developer. So updates happen slowly, or not at all.
→Your team edits products, banners, and categories directly. No developer on call.
Pricing
Starting cost for us to build and run this for your business — not an instant sign-up. Pick a plan below, then talk to us to confirm scope.
Perfect for
- ✓Retail & D2C brands selling products online
- ✓Businesses still taking orders manually over WhatsApp or phone calls
- ✓Anyone losing margin to gateway fees, or waiting on a developer for every change
Starter
Get selling online, fast.
Pricing on request
- ✓Core storefront & checkout
- ✓Zero-commission UPI QR + Razorpay cards/wallets
Growth
Automated orders, self-serve admin.
Pricing on request
- ✓Core storefront & checkout
- ✓Zero-commission UPI QR + Razorpay cards/wallets
- ✓WhatsApp + email order automation (7 triggers)
- ✓13-module no-code admin dashboard
Pro
Everything, built to scale.
Pricing on request
- ✓Core storefront & checkout
- ✓Zero-commission UPI QR + Razorpay cards/wallets
- ✓WhatsApp + email order automation (7 triggers)
- ✓13-module no-code admin dashboard
- ✓Enterprise infra & observability (Edge, R2, Axiom)
- ✓Meta Pixel tracking + SEO-ready pages
- ✓Priority support & faster turnaround
Common questions about eDukan
Do I need to know how to code to run my store day-to-day?+
No. Products, banners, orders, and message templates all live in the dashboard. The 13 modules exist so your team never needs a developer for routine changes.
Can I migrate products from my existing store?+
Yes. Product names, prices, images, and stock can be imported at setup. We scope the exact path for your current platform during onboarding.
What happens to the store during high-traffic periods like a festival sale?+
It holds. The store runs on edge infrastructure built for your highest-traffic day, not just an ordinary one.
Can I start managed and move to self-hosted later?+
Yes. Managed and self-hosted run the same codebase. Switching is a conversation, not a rebuild.
Ready when you are